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Know Better for Cats is a powdered premix that you combine with meat and water to make homemade cat food. It is not a ready-to-serve diet, it cannot be fed on its own, and it is not meant to be sprinkled over other food. Whether it can support a cat over the long term depends on the meat you add, how you prepare and store it, and whether a veterinary nutritionist has checked the final recipe. The manufacturer’s published nutrition figures describe only one chicken-based prepared meal.
What the product is and how it is used
Know Better sells its cat premix in two recipe variants. The names describe the liver in the powder: the Chicken Recipe contains chicken liver, and the Beef Recipe contains beef liver. In both cases, the owner supplies the muscle meat and the water.
| Recipe | Liver source in the powder | Meat you add | Finished meal |
|---|---|---|---|
| Chicken Recipe | Chicken liver | Meat of your choice | Premix + meat + water, prepared raw or cooked |
| Beef Recipe | Beef liver | Meat of your choice | Premix + meat + water, prepared raw or cooked |
Ingredients in the premix
The official ingredient list includes egg yolk, calcium lactate, liver powder, gelatin, whey protein isolate, psyllium husks, essential fatty acids derived from fish oil, taurine, kelp, and B vitamins. The label lists these as premix components, so none of them replaces the meat in the finished meal.
Batch directions and storage
The manufacturer’s standard batch uses 2 lb (900 g) of meat, 1.5 cups of water, and 0.5 cup of premix. Separate directions cover raw and cooked preparation. The instructions also tell owners to remove other cat foods from the meal plan, which means the premix is intended to be the basis of the diet, not an add-on.
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- FELINE WELLNESS FORMULA: Know Better Raw Cat Food Premix delivers essential nutrients to maintain vitality and health. A better choice among cat essentials that provides key nutrients found in raw nutrition, giving natural life for indoor cats.
- HOLISTIC NUTRITION AT EVERY STAGE: From kitten formula through senior cat, this holistic grain free cat food nourishes skin, coat, and energy levels. Crafted with taurine, cat vitamins and minerals, it complements raw or cooked meat to make a cat food meal completer.
- CAT TRUSTED: This wellness cat food is recommended by holistic veterinarians. Loved by pet parents using products like Fortiflora for cats and other multivitamin blends. Mix with raw or cooked beef, chicken, turkey, or rabbit for a complete, nourishing meal.
- VARIETY THEY DESERVE: Choose between our Chicken or Beef raw cat food recipes for a flavorful rotation. These nutritious cat food completers keep mealtime exciting while providing real food for cats and essential vitamins that aid digestion, coat condition, and daily wellness.
- EASY RAW NUTRITION PREPARATION: Combine 1½ cups of cold water, ½ cup premix, and 2 lbs of raw or cooked meat to prepare balanced meals at home. A convenient option for indoor cats, vitamins for cats, and raw cat food diets.
The brand recommends refrigerating one or two days’ worth of food and freezing the remainder. Its pages also say raw food should not be left at room temperature, and that uneaten food should be refrigerated or thrown out promptly. Serving estimates differ between sections of the brand’s product pages, so follow the directions for the recipe and batch you are making and have your veterinarian confirm the daily amount for your cat rather than relying on a single universal figure.
Nutrition and adequacy
The published prepared-meal example
The brand’s nutrition example is a 120 g meal made with lean chicken. It is a finished meal, not the powder alone, and it does not describe every meat combination.
| Component (manufacturer example, 120 g lean chicken meal) | Value |
|---|---|
| Energy | 138 kcal |
| Protein | 17.29% |
| Carbohydrates | 1.2% |
| Fat | 6.0% |
| Ash | 3.19% |
| Moisture | 67.7% |
| Fiber | 1.17% |
Values come from Know Better Pet Food’s current product-page nutrition information, accessed in 2026. Other meats, other liver recipes, and different portion weights will produce different numbers, and no product-specific breakdown for those combinations was published in the sources reviewed.
Rank #2
- RAW NUTRITION WELLNESS : Know Better Chicken Recipe Premix delivers balanced, holistic cat nutrition with taurine and essential nutrients for cats. This natural blend maintains digestive health and overall vitality, which is ideal for kittens, adults, and senior cat food needs.
- COMPLETE FELINE VITAMINS: Enriched with omega 3 for cats, grain-free wellness cat food gives energy, which is perfect for indoor cat food, or raw cat food lovers. An essential homemade cat food supplement mix and those seeking organic, balanced cat food nutrition for lifelong feline wellness.
- HOLISTIC VET-APPROVED CARE: Fresh homemade cat food that combines protein and minerals for cats to strengthen health and provides vitality with cat vitamins — a good choice for long term wellness and natural life nutrition.
- FLAVOR AND VARIETY CHOICE: Each chicken recipe helps immunity, energy, and digestion. Ideal for picky eaters or cats needing digestive care, this raw cat food mix pairs with meat as a nourishing premix for cats, replacing cat food or senior meals.
- EASY HOMEMADE MEAL: Create pet-friendly, wholesome meals in minutes—mix ½ cup premix with 1½ cups cold water and 2 lbs of raw or cooked meat. The 4.8 oz (136g) pouch makes up to 6 lbs of fresh food (enough for one adult cat for 3 weeks). Made with natural ingredients and blended vitamin & mineral supplements.
Marketing language versus a nutritional adequacy statement
Cats.com reports that Know Better does not say its premixes meet AAFCO guidelines and does not use the standard labeling phrases “nutritionally adequate” or “complete and balanced.” The manufacturer’s collection page does use “complete” and “balanced” in promotional copy.
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These are different things. The U.S. Food and Drug Administration explains that a complete-and-balanced adequacy statement means a food is intended as a cat’s sole diet and is nutritionally balanced. To make that statement, a food must either meet an AAFCO nutrient profile or pass a feeding trial conducted under AAFCO procedures. Promotional wording on a web page is not a substitute for either. Unless the manufacturer supplies that substantiation for a specific finished recipe, the product should not be described as nutritionally complete.
Raw-food safety
The brand’s instructions allow the meat to be prepared raw or cooked. Raw preparation carries pathogen risks for both the cat and the people handling the food. The FDA’s Center for Veterinary Medicine ran a two-year study covering October 2010 through July 2012 that tested raw pet foods. The results below apply to the sampled raw pet foods as a group. They are not product-specific test results for Know Better.
Rank #3
- FELINE WELLNESS FORMULA: Know Better Raw Cat Food Premix blends essential nutrients to maintain vitality and health. A better choice among cat essentials that provides key nutrients found in raw nutrition, giving natural life for indoor cats.
- RAW OR COOKED HOMEMADE MEALS: Designed for flexibility and convenience, this DIY cat food premix lets you create nutritious meals by simply adding water and raw or cooked meat. Ideal for pet owners seeking natural cat supplies and fresh food alternatives to indoor cat food.
- QUALITY INGREDIENTS: Made in the USA with no additives, fillers, or preservatives. This grain-free and gluten-free recipe helps optimal feline digestion, clean nutrition, healthy skin, and overall vitality with fiber powder, and omega 3 for cats
- HOLISTIC CAT NUTRITION: Know Better’s wellness formula provides balanced nutrition for kittens, adults, and senior cats alike. This is perfect for multi-cat households or those transitioning from dry senior cat food to natural raw nutrition.
- VALUE IN EVERY PACK: A 4.8 Oz pack makes 6 lbs of finished cat food equal to 24 half-cup servings (enough for one adult cat for about 3 weeks). Spend less using cat food premix to make your own cat food delivering natural nutrition that supports longer, healthier lives.
| Pathogen | Positive raw pet-food samples | Share of samples tested |
|---|---|---|
| Salmonella | 15 of 196 | About 8% |
| Listeria monocytogenes | 32 of 196 | About 16% |
Dr. Renate Reimschuessel, a veterinarian at the FDA’s Center for Veterinary Medicine and a principal investigator in the study, said: “quite a large percentage of the raw foods for pets we tested were positive for the pathogen Listeria monocytogenes.”
The FDA advises that handling contaminated raw food can expose pets and people to pathogens and recommends safe handling practices. Its guidance also states that thorough cooking kills Salmonella, Listeria, and other harmful foodborne bacteria. Owners who choose raw preparation should use separate preparation surfaces and utensils, wash hands and surfaces after handling, and keep the food refrigerated or frozen until it is served. The cooked option is the simpler choice for households with infants, pregnant people, elderly people, or anyone with a weakened immune system.
Review findings and their limits
Cats.com scores
Cats.com gives Know Better an overall score of 7.5/10 (45 out of 60, B+). Its category scores are below. These are the publisher’s own rating system, not an official certification or an independent laboratory assessment.
Rank #4
- COMPLETE HOMEMADE CAT MEAL FOUNDATION Know Better Pet Food cat premix for homemade cat food is designed as a feline premix for raw or cooked meals, supporting balanced nutrition for kittens, mature cats, and seniors. Ideal for pet parents seeking soft meal solutions made from carefully selected whole food ingredients. This premix simplifies homemade cat food preparation while maintaining consistency across daily feeding routines for indoor and outdoor cats.
- FUNCTIONAL NUTRIENT BLEND WITH TAURINE Formulated feline premix featuring taurine plus essential nutrients including egg yolk, beef liver, whey protein isolate, kelp, and vitamin B complex. Designed to complement homemade cat food recipes by contributing to general health and well-being. This soft food for cats option enriches raw or cooked meals while providing a balanced nutritional base for consistent daily feeding routines.
- WHAT IS INCLUDED IN EACH COMBO PACK This combo pack includes two bags of Know Better Pet Food feline premix, each 4.8 ounces, providing a flexible supply for regular homemade feeding routines. The cat premix for homemade cat food blends easily into meat based recipes for consistent meal preparation. Ideal for pet parents preparing multiple batches of soft food for cats or rotating between beef and chicken recipes for variety and convenient daily feeding for kittens mature cats and seniors
- EASY PREPARATION FOR RAW OR COOKED MEALS: This simple-to-use cat food soft meal completer mixes smoothly into raw or cooked protein bases. Just combine the feline premix for homemade cat food with water and meat, then serve as part of balanced, nutritious homemade meals. Designed for convenience in daily feeding routines, it enables consistent preparation of high-quality soft food for your cats without any complicated steps or special equipment.
- FOR HEALTH CONSCIOUS PET PARENTS AND ALL LIFE STAGES: The ideal cat premix for homemade cat food is well suited for kittens, mature cats, and senior cats, including picky eaters and sensitive stomach pets. It is designed for pet parents who prefer simple ingredient meals and flexible feeding options. The feline premix works well for homemade cat food, supporting varied protein diets like beef or chicken while fitting holistic feeding lifestyles.
| Category (Cats.com scoring) | Score |
|---|---|
| Species appropriateness | 9/10 |
| Ingredient quality | 8/10 |
| Product variety | 6/10 |
| Price | 6/10 |
| Customer experience | 7/10 |
| Recall history | 9/10 |
The same review notes that product-specific nutrient information is limited and that the chicken example does not cover other meat choices.
Recall history
Cats.com reports finding no product recalls in the brand’s history. The same review says it could not find information about the U.S. licensing partners or their recall histories. The accurate reading is that no recall was found in the sources that review consulted, and that the review did not verify the partners’ records. It is not a guarantee that no recall has ever occurred.
Customer reactions
Cats.com describes mixed reactions. Some reviewers value how easy the product is to use and find it cost-effective. Others say their cats refused the prepared food or disliked its smell. These are anecdotal user reports, not controlled palatability tests, so they indicate that acceptance varies between cats rather than predicting how yours will respond.
Best Value
- Cat multivitamin for overall health – Your cat has unique nutritional needs. Our formula complements your kitty’s balanced meals to help maintain overall health and well-being.
- 10+ essential vitamins – Our formula supports cardiovascular and overall health with vitamin A, B vitamins, and vitamins C and E for antioxidant support, so your cat can live their best life (all nine of them!).
- Probiotics and other nutrients – Cat Mix supports digestive health with cat-friendly probiotic strains. It also promotes eye, kidney and pancreatic health with amino acids arginine and taurine.
- Science matters – Expert formulators design our supplement formulas, and a Certificate of Analysis is available for every Life Extension product.
- Quality ingredients – The majority of our products are non-GMO, gluten-free and manufactured in the USA with internationally sourced ingredients.
Buying context
Cats.com lists three package sizes: 4.8 oz, 24 oz, and 5 lb. The brand’s current collection page shows price ranges and size selectors instead. Cats.com links to Amazon listings for both recipes and describes buying directly from the brand. Prices, sizes, and availability change, so check the listing you plan to buy for current package size, price, and the recipe it contains before ordering.
Who should consider it
- A good fit: an owner who wants to prepare a homemade diet with a chosen meat, can follow batch directions and storage rules precisely, and plans to have the recipe reviewed by a veterinarian or board-certified veterinary nutritionist.
- A poor fit: an owner looking for a ready-to-serve or sole-source food, a sprinkle-on supplement, or a product with verified complete-and-balanced substantiation.
- Use caution: households that cannot maintain separate food-prep surfaces or refrigeration, or homes where anyone is at higher risk from foodborne illness.
Cats.com specifically recommends involving a nutritionist in long-term homemade feeding. That recommendation applies to this product as much as to any homemade plan, particularly if the cat has a medical condition or needs a specific diet.
How to compare it with other options
When weighing Know Better against other homemade approaches or commercial foods, compare these six points:
- Whether the product is a complete sole diet or requires added meat, and in this case it requires added meat.
- Whether nutritional adequacy is supported by an AAFCO nutrient profile or a feeding trial for the finished recipe.
- Which meat choices have product-specific nutrient information, which for Know Better is only the chicken example.
- Raw versus cooked preparation, and the food-safety practices your household can maintain.
- Preparation time, refrigerator and freezer space, and the storage routine.
- Total cost per prepared meal, which depends on the meat you choose as well as the premix size.
Our assessment
Know Better for Cats is a reasonable choice for an owner who intends to prepare a homemade diet and can meet the food-safety and veterinary-review requirements. It does not replace a complete commercial diet, and its manufacturer-supplied nutrition data cover one prepared chicken meal. Treat the “complete and balanced” wording on the brand’s pages as marketing copy until a specific finished recipe is backed by an AAFCO profile or feeding-trial statement.
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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
