Planfy software review

Planfy is a hosted booking platform for businesses such as pet groomers, salons and opticians. It combines online appointments, staff calendars, reminders, recalls, forms, payments and video consultations. Customers can book through a website or social channels. Three paid plans add booking capacity, calendars, SMS credits, support levels and mobile-app options.

What Planfy does

Planfy lets a business publish real-time availability and take appointments online. Customers can book from a website, Facebook, Instagram or Twitter, while staff manage services, schedules and individual calendars.

It also handles email and SMS reminders, booking changes, recalls, forms, deposits, full payments and video consultations. Pet groomers are among the example users named in its documentation.

Getting started

Planfy offers a free trial without asking for card details. A business can upgrade, downgrade or cancel through the Business Portal without a long contract.

The service is hosted and runs on computers, tablets and phones. Its guide library covers company setup, calendars, appointments, payments, booking rules, social bookings and Google Calendar.

Strengths

Booking can stay open around the clock, with availability updated as appointments change. QR codes can open that availability after business hours, and widgets can be added as popups, inline elements, dedicated pages or profile pages.

Forms can hold customer and appointment details and accept files such as scans or prescriptions. Recall campaigns work by email, SMS or letter and track conversions. Online and in-person payments can include deposits.

Google Calendar synchronization works both ways and anonymizes imported events. Planfy says it supports more than 24 languages, and the Ultimate plan includes a tailored mobile progressive web app.

Catches

There is no free plan. Solo allows one staff calendar and 250 online bookings; Team allows 10 calendars and 1,500 bookings. Only Ultimate removes the online-booking cap, while its calendar limit is 50.

SMS allowances depend on the plan, and extra credits cost £0.05 each after the allowance; the USD pricing page lists $0.07 per credit. Support also changes by tier, from live chat to phone and then direct developer support.

The official API is still in development, and the reviewed pages describe no self-hosting option. Data may be stored with providers outside the EEA, so check whether that arrangement suits your business.

Pricing

Solo costs £17 a month, excluding VAT. It includes 250 online bookings, one staff calendar, 50 SMS credits, recalls, a self-service widget, selected social bookings, Google Calendar sync and live chat.

Team costs £37 a month, excluding VAT. It raises capacity to 1,500 bookings and 10 calendars, and adds 250 SMS credits, five resources, advanced forms, payments and deposits, reports, permissions, marketing tools and phone support.

Ultimate costs £97 a month, excluding VAT. It includes unlimited online bookings, 50 calendars, 750 SMS credits, 50 resources, bespoke forms, customization, dynamic pricing, a removed Planfy badge, developer support and a tailored mobile progressive web app. The free trial applies before choosing a paid plan.

Who should skip Planfy

A business needing a public API now, self-hosting or more than 50 staff calendars should look elsewhere. Practices that need no-cost software should also skip it because every plan is paid.

Planfy verdict

Planfy suits a service business that wants one hosted place for online booking, schedules, reminders, forms and payments. Its tiered limits make the plan choice important, especially for teams with many calendars or frequent bookings.

Choose it when social booking, recalls, deposits or video appointments matter. Pass if your workflow depends on an available API, self-hosting or a free tier.

Planfy plans and prices

Solo, the cheapest plan, includes 250 online bookings, up to one staff calendar, and 50 SMS credits monthly. Additional SMS credits are listed at $0.07 per credit on the USD pricing page.

Facts from Planfy's own pages

Booking channels

Businesses can accept bookings through their website, Facebook, Instagram, and Twitter.source, 9 Oct 2026

Scheduling

Customers can book around the clock using real-time staff availability, and businesses can manage staff schedules, services, and availability.source, 9 Oct 2026

Reminders

Planfy sends automated SMS and email reminders, booking confirmations, and updates when bookings change.source, 9 Oct 2026

Customer recalls

Businesses can send recall messages by email, SMS, and letter, and track campaign conversions.source, 9 Oct 2026

Forms

Advanced forms can store customer and appointment data and accept uploaded files such as scans and prescriptions.source, 9 Oct 2026

Payments

Planfy supports online and in-person payments, including full upfront payments or partial deposits.source, 9 Oct 2026

Video calls

Customers can schedule video call consultations based on real-time availability.source, 9 Oct 2026

Integrations

Planfy offers optional Google Calendar syncing for appointment data.source, 9 Oct 2026

Languages

Planfy says its system supports more than 24 languages.source, 9 Oct 2026

Security and privacy

Planfy's privacy policy says it does not directly store card details and uses Stripe for payment processing.source, 9 Oct 2026

Data storage

The privacy policy lists DigitalOcean servers in London and Amazon AWS in Ireland, and says data may also be stored with third-party providers outside the EEA.source, 9 Oct 2026

Support

Planfy lists live chat support on Solo, phone support on Team, and direct developer support on Ultimate.source, 9 Oct 2026

Pricing limits

Monthly SMS credits are included by plan, with top-ups listed at 0.07 USD per SMS credit on the USD pricing page.source, 9 Oct 2026

Trial and contracts

Planfy advertises a free trial without requiring card details and says customers can upgrade, downgrade, or cancel at any time through the Business Portal.source, 9 Oct 2026

Industries

The documentation names hair salons, opticians, photographers and pet groomers as example users.source, 19 Oct 2026

Multichannel booking

Businesses can accept bookings through their website, Facebook, Instagram and Twitter.source, 19 Oct 2026

Appointment calendar

Each staff member can have an individual calendar, with appointments added by selecting service, staff and time.source, 19 Oct 2026

Staff scheduling

Staff records support individual working hours, breaks, service eligibility, prices and portal access.source, 19 Oct 2026